The Reallyree Blog

Boy. Chanel’s New IT Bag.

Sunday, 29th May 2011
Chanel Boy Bag
Chanel Boy Bag
Chanel Boy Bag
Chanel Boy Bag
Chanel Boy Bag
Chanel Boy Bag

It’s bold, smooth, chunky, crisp, clean yet still super sexy. And there’s not a bit of quilting in sight. The ‘Boy’, named after and inspired by Boy Capel, with whom Coco Chanel had a nine year long affair, is set to be an instant classic with it gorgeous heavy hardware and chic book-like structure.
Whilst being a new direction for Chanel, this bag is born of all the influences that resonate with the early history of the brand, as Boy Capel not only assisted with the finance of Chanel’s first boutiques but influenced with his own personal style. He provided the inspiration behind the androgynous style synonymous with the fashion house.
“Chanel used men’s underwear to make dresses; she had this boyish attitude, in fact it is the very spirit of Chanel. She got it from Boy Capel, the great love of her life, which, incidentally, explains why the new bag is called the Boy Chanel,” Karl Lagerfeld explains of his inspiration.
The bags, which will be available from September, come in a variety of designs from a clutch to a tote, in shades of red, black, ivory and grey with a price tag of HUGE!
What say you?

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5 Responses to Boy. Chanel’s New IT Bag.

  1. Susie May 29, 2011 at 10:31 am #

    I love it! Kind of wish it didn’t say “Chanel” in huge lettering, but still adore it.

  2. ReallyRee May 29, 2011 at 11:01 am #

    You know what? I think that’s a really good point. Maybe a little ‘in your face’ on the branding.


  3. Denise May 29, 2011 at 12:11 pm #

    That bag is serious business! I usually bypass anything with vanity branding but I do like the more discreet placement of it. And hey, it’s Chanel, not say, Coach!

  4. Caradiaz May 29, 2011 at 1:40 pm #

    As much as I LOVE all things Chanel, I actually don’t like this new bag. To me, it’s more Karl Lagerfeld than Mlle. Chanel.

  5. Gabby May 29, 2011 at 9:37 pm #

    I’m not the biggest fan really. Sometimes less is more but this is really bold and in your face. Not something I will be buying – i know it is probably the biz in the fashion world but its just not me. I prefer something a bit more feminine. x

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