The Reallyree Blog

ASOS and Percy & Reed Team Up To Give Us Catwalk Hair

Wednesday, 28th Mar 2012
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ASOS and Percy & Reed Team Up To Give Us Catwalk Hair – Hello me!
OK, so the moral of this story is that uber-talented hairdressers Adam Reed and Paul Percival have been working extremely hard to develop a range of haircare and hair styling products that are super effective, make high fashion hair accessible, and is still affordable.


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ASOS and Percy & Reed Team Up To Give Us Catwalk Hair
And having watched a demonstration, courtesy of ASOS, at their fab Great Portland Street salon, Percy & Reed, had a close up look and a good old feel of the hair…. by gosh I think they’ve achieved their goals! 
And they have done this whilst also being lovely and funny and a very genuine double act. Think the above pic reflects that nicely!
It’s all about products that will allow you to create trend-led styles with texture and movement not the nasty  helmet head hair we often resort to in order to keep styles in place. Be gone crispy hair!
I had a good feel of this dramatic do…
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ASOS and Percy & Reed Team Up To Give Us Catwalk Hair
…and it was soft and pliable yet completely under control. Now that’s pretty much styling product perfection.
And look at these gorgeous voluminous curls created by Paul Percival…
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ASOS and Percy & Reed Team Up To Give Us Catwalk Hair
…again, soft, swishy and nourished. What more could you wish for?
I love Adam Reed. I met him exactly one year ago at another hair event where he did me a cute little up do and guess what?! He only blooming remembered me! I was so surprised that I nearly fell over! And he reads my blog! Yesterday was definitely a good blog day. Yay!
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ASOS and Percy & Reed Team Up To Give Us Catwalk Hair
Both Adam Reed and Paul Percival are really lovely guys. After many years working in their respective fields, they have come together, opened a salon and brought out a fabulous and effective range. I am really pleased for them.
The pair make an amazing double act. They had everyone laughing!
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ASOS and Percy & Reed Team Up To Give Us Catwalk Hair
And where do ASOS come in you ask? Well this is the best bit. Percy & Reed and ASOS have teamed up to create an exclusive hair pack containing the 5 products you need to re-create this season’s trends.  They are great sized minis and serve as an excellent introduction to the brand.
I think what stands out for me is that the majority of the Percy & Reed products contain ingredients that will nourish and protect the hair from heat. Essential for the tortures we put our hair through!
The ASOS and Percy & Reed Exclusive pack will be available from April and retail for £20. In the meantime, check out the products here. I am super excited to try them out.

Are you on the hunt for new styling products?
Ree
XXX

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One Response to ASOS and Percy & Reed Team Up To Give Us Catwalk Hair

  1. Kelly March 28, 2012 at 8:46 am #

    Ah so jealous you got to meet Adam Reed, he’s a hair hero of mine, saw him at an event last year and picked up some fab advice.
    I love the look of the products, the illustrations are great.
    x

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