Codex Beauty Bia Collection - Organic, Sustainable, Bio-Scientific
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Codex Beauty Bia Collection – Organic, Sustainable, Bio-Scientific

25 Jun 2019

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Codex Beauty is a pretty intriguing brand. If you’re trying to live a cleaner life in terms of ingredients and packaging, without compromising on quality or performance, you will definitely be interested in this. The company is a global collective. The first instalment is Irish beauty brand, Bia Beauty. Here’s what you need to know.

Codex Beauty Bia Collection
Codex Beauty Bia Collection

What is Codex Beauty?

So! Codex Beauty, a new bioscience-led collective of global brands. Before I touch on the interesting mechanic of the company structure, I think there are four important points to note:

  • All the products use locally sourced, organic ingredients
  • Sustainable, pharmaceutical grade manufacturing practices are employed
  • The company’s scientists have invented a revolutionary plant based preservative formula (free of chemicals & supportive of skin health)
  • The majority of packaging (eventually all) is made of sugar-cane derived materials (bio-plastic/plant-based biofuels) & recyclable glass
Codex Beauty Bia Collection
Codex Beauty Bia Collection

As I said earlier, Codex Beauty is a collective and its focus is on championing brands with local, natural expertise and ingredients, the first of which is Irish brand, Bia Beauty. Bia was launched by Tracey Ryan (who’s from Tipperary like my mum!) in her kitchen back in 2012. She used the principles of Irish herbal remedies passed through the generations which used plants and herbs to cure ailments and skin conditions.

Other brands are to come, and they all call on local specialities. As one example, the upcoming ‘acne’ brand within the group has Ayurvedic routes in India. More news on further launches as they happen.

Codex Beauty Bia Collection

Back to Bia Beauty… Tracey Ryan has become the Master Formulator and Managing Director of Codex Beauty Europe, and her brand is the first to market from the collective.

Codex Beauty Bia Collection

Bia is powered with bio-actives sourced from native, hardy Irish plants. This is an example of Codex using the best of local harvest. Case in point, Irish seaweed is extra potent due to the country’s limited sunshine. It stays nutrient rich and super green, as it isn’t degraded by the sun.

Now under the ownership of Codex Beauty, all the ingredients are processed with sustainable, pharmaceutical grade manufacturing practices to ensure potent results.

Bia Facial Oil
Bia Facial Oil

The Bia Range

  • Exfoliating Wash (£43)
  • Day Cream (£67)
  • Skin Superfood (£48)
  • Eye Gel Cream (£62)
  • Facial Oil (£86)

The Formulation

  • Patent-pending BiaComplex, a deeply nourishing and hydrating blend of macerated oil infusions used as the base for products, instead of plain water
  • Features healing oil infusions of calendula officinalis, helichrysum italicum and symphytum officinale, as well as hydrating water infusions of viola tricolor and malva sylvestris
  • Food-grade emulsifiers help combine oil and water ingredients.

The Key Ingredients

  • Calendula officinalis oil infusions – improves skin elasticity, firmness and density
  • Helichrysum italicum oil infusion – reates a protective barrier to trap moisture and keep the skin hydrated
  • Symphytum officinale – helps shed the drier outer layers of the epidermis
  • Viola tricolor – uses polysaccharides to boost the skin’s capacity to retain water by improving osmotic function.
  • Althea officinalis – provides a soothing, protective gel that moisturises dry, rough skin

I am most keen to try the Bia Facial Oil and the Skin Superfood. I shall report back as soon as I can. Stay tuned to my Instagram for updates.

When Does Codex Beauty launch?

Codex Beauty is launching with the Bia line on 27th June 2019 and will be available to purchase from www.codexbeauty.com.

Please let me know if  for you have any questions, and stay tuned to the homepage and Instagram for news on all the latest launches and products. The Facebook page is here and make sure you also find me on YouTube.

Ree

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